WIN a Designer Diamond!

Diamonds are a girl's best friend, right?

Shop at Craft Land during DSF and you could win a Husqvarna Viking Designer Diamond sewing and embroidery machine valued at 26,498dhs. You get one ticket for every 250dhs spent, even if it's on sale items. The draw will happen at the end of DSF, good luck to you!

There are lots of other exciting offers during DSF too. All Husqvarna Viking machines and accessories are 25% off; that includes all sewing and sewing/embroidery machines, all machine feet, and also the accessory kits and hoops. And remember, with any sewing machine purchase you get free sewing lessons!

Also on sale for DSF:
Madeira threads are 35% off
Gutermann threads are 25% off
All books and pattern leaflets are 25% off
Many yarns and fabrics are now reduced by 50%

The earlier you come in, the better the selection will be! There are currently lots of the A-Z series of technique books, lots of knitting and quilting books, and all our new knitting and crochet pattern leaflets, and with the savings on the patterns, yarns and fabrics, you can save big on your next project!

Happy Birthday to Craft Land!

Cupcake anyone?

We're celebrating our first year anniversary the last week of January with a cupcake extravaganza! Join us all week for demos, classes, a cupcake parade and even some edible cupcakes.

On Sunday, we will Embroider a Cupcake -  On Monday, we will Knit a Cupcake -  On Wednesday, we will Cross-stitch a Cupcake -  And on Thursday we will Felt a Cupcake! Demos in each technique will be running all week from 11 am to 2 pm, and the class will be given from 4pm to 6:30 pm.  The class is free; the materials kit is 50 Dhs and includes everything needed to make a number of Cupcakes.  

how cute is this cross-stitch cupcake?

Anyone who completes their Cupcake is invited to enter it in the Cupcake Parade, a display of crafty Cupcakes on display all day Saturday.  Shoppers will be given voting slips, and the Cupcake with the most votes will win a Viewer’s Choice prize!  Participants may collect their Cupcakes after the prize has been awarded at 4:30 pm.

From 3-5 on Saturday, we will be singing Happy Birthday, admiring the lovely crafty cupcakes and toasting Craft Land's first birthday with edible cupcakes - All Are Welcome!

See our website for specific class information & sign up in the shop.

More offers on Brother sewing machines

Free X-large Madeira Rayon thread chest valued at 2,400dhs with the NV4000!

Craft Land has more great offers on Brother sewing machines for the rest of January. We have put together some great add-ons for some of our more popular home sewing and sewing/embroidery combination machines. Check out the awesome free stuff you'll get:

FREE SOFTWARE with the NV1!
PELite with PE Design 7 upgrade - 4,000dhs+ value

2-drawer thread chest with starter colors of Madeira rayon embroidery thread
and more, 600dhs value with the NV1250

Comprehensive starter kit with the NV400, one of our most popular sewing machines

Great basic starter kit with the NV50, the favorite starter machine

Free sewing tools and a free Intro to Overlocking class with the 3034D overlocker

Don't forget, as of the beginning of 2011, all our sewing machines come with FREE LESSONS! See in the shop for full details.

And, for the rest of the month, we've got the new Brother PR1000 and PR650 embroidery machines humming away, stitching up lovely projects in our January launch. These professional machines include free PE Design NEXT embroidery software for this month only.

Brother Embroidery Promotion

On Friday 14th January we're launching the new Brother PR1000 and PR650 embroidery machines into the UAE! 

Yep, that's right, not available yet in the UAE, these fantastic new machines will be demonstrated and available for purchase in Craft Land from Friday 14th to Sunday 23rd January - so why not pop by to see them in action?

PR650

In addition, we're offering free PE-Design Next software worth AED 4,438 with every PR1000 and PR650 purchase made during January.

Primarily for the professional market, the PR1000 and PR650 can be great for small business start ups and for designer sampling. If you want to learn more about how these machines can benefit your business, we'll have Brother advisers on hand in the store from 14th to 23rd January from 11am-2pm and from 4pm-7pm. 

We look forward to seeing you in-store!

see our ad in 7Days

New knitting patterns

Good news! We now have about a million new knitting patterns!

In addition to the wonderful pattern books we got last month from Lang and Bergere de France, we now also have booklets and individual knitting and crochet patterns from Thomas Ramsden. There are some fab projects for babies, children, women, and men, as well as some fun patterns for handbags and other accessories.

The holiday season's a great time to start a new project -- why not stop in and check out the new patterns and yarns? Knit a scarf for a ski trip, or a little cardi for the chilly Dubai shopping malls. We can help you find the right pattern, and the yarn and needles to knit with.

see the folders for individual patterns

fun novelty yarns

Remember, we have classes and clinics here! Take a class to learn a new skill, or join us at clinic for a little help or a little company. See our website for details.

gorgeous yarns from Lang, Bergere de France & Thomas Ramsden

Block of the Month update

Wow! Our Block of the Month project with the Dubai Quilters Guild is officially at the halfway mark!

Today we released the 4th pattern, the first photo transfer pattern. It's a cute Camel Crossing photo with a simple pieced background. Now only two blocks remain, plus the corner blocks and the borders; look for these monthly after the New Year.

block 4 - Camel Crossing

It's not too late to start making your own Arabia-themed quilt! All the patterns are available in the shop, or by emailing danielle@mycraftland.com. All the fabrics are also available in the shop, and you are welcome to use our photos for the transfers or to use some of your own.

Simple 3-Patch Picnic Quilt

Every month, we also do another quilt for a block raffle with the Dubai Quilters Guild. This month, it's a super-fast Stack'n'Whack quilt using cheery red and blue floral prints. Stop in for your free pattern anytime, and check out all the fabric options. Our quilt is a lap size, but the pattern will also make a crib, twin or queen size quilt. Tackle it on your own or come in to one of our weekly clinics for help, or just for company. Schedule at: www.mycraftland.com

Don't forget, we stock everything a quilter needs! We have cotton fabrics, threads from Madeira and Gutermann, and lots of choices of quilt batting.

Speed Knitting Championship

What a day!

We had a fantastic time at our first ever (first annual?) Dubai Speed Knitting Championship yesterday, November 27th. There were three heats of knitters, and they came in all ages, nationalities, and levels of experience. One learned to knit only this month!

Judges Riana and Edel counting stitches

Each heat winner received a prize of Malabrigo lace yarn, and moved on to the finals with the other heat winners and the next two fastest knitters from the heats. And were there some fast knitters! No one came close to the world record of 118 stitches per minute (see You Tube video here: http://www.youtube.com/watch?v=aFi0nhA1uHU), but the speedsters who entered our competition did very well, reaching respectable speeds of 76 stitches in our two-minute trials.

Grand Prize winner Melissa with her Addi Click set

Finally, a winner was announced...Melissa won the fabulous Addi Click set, a full set of interchangeable circular needles (available soon in our shop to the rest of us mortals).

Relay teams facing off

We wrapped up the day with a fun Relay round, pitting two teams of four knitters against each other for shop certificates. Our token male entrant came back from Heat 3 to join the Relay event with his sister and mum. Sadly, they were on different teams, and only big sister won the gift certificate!

Chatting and warming up knitting fingers in the tea room

A note to all our participants: thank you so much for joining us, we hope you had as great a time as we all did! If you would like photos of the event, bring a USB stick to the shop to copy any of our photos you'd like.