Run a small business with Brother embroidery!

Brother PR1000e and PR650e machines can kick start your business - start a new business or add to an existing one with the easy-to-use, versatile multi-thread machines. And until the end of December, get PE Design Next embroidery software for free - normally 4,700dhs.

PR1000e 10-thread embroidery machine

Stop in to Craft Land any time for a demo! You'll be surprised at how easy it is to use, with the simple fabric loading and intuitive touch screen. Embroider names and monograms easily by setting up your design on the touch screen, or load designs directly from your computer or via USB. Resize, rotate and adjust colors; even align multiple designs using PR1000e's built-in camera.

PR650e 6-thread embroidery machine

Once you've bought the machine, we offer comprehensive free training at our premises or yours (within Dubai - elsewhere can be arranged). We also carry a full range of high-quality embroidery threads and stabilizers to help you give your customers the best results.

So, what will you do with a PR machine? Personalize baby clothes, golf and sports attire, home furnishings...embellish abayas and shaylas...monogram towels...create corporate gifts...create beautiful wedding fashions or decorations...the possibilities are endless!

Introducing our long-arm quilting services!

Our new Gammill machine at work

We are super excited to launch a quilting service for our customers. You know who you are...you love making the tops, but lose steam when it comes to the quilting. You can't move on to the next project, because you feel guilty about all the unfinished tops languishing in your sewing cupboard. Or you're on a deadline: the baby's coming next week and you have to work overtime!
Now you can bring your pieced quilt tops to Craft Land and we will quilt it for you! We are offering an economical edge-to-edge quilting service, as well as sandwiching and basting. We will even bind your quilt if you want.

pretty Just Leaves stitch pattern

Here's a breakdown of the quilting services:
Edge-to-Edge quilting: We will sandwich the layers for you, and quilt it with the design of your choice. We'll tell you how much backing, batting and thread you'll need and help you choose it. If your backing fabric needs to be pieced, we can do that too!
Basting: Bring us the top, the batting and the backing and we will put the layers together for you and baste-stitch it so you can do the quilting yourself. This is great for those of us who don't have the space to sandwich a quilt at home, and don't fancy crawling around on the floor pinning.
Binding (totally optional): We'll tell you how much fabric you need to give us, and we'll do the rest. We cut the strips, piece them together and sew the double-folded binding to the front of your quilt. If you want, we can also machine-stitch or hand-stitch the binding to the back.
All the info on pricing and how to prepare your quilt are available in Craft Land now.

hard at work